I’ve spent my entire career helping people and brands grow—with soul.
I’ve built campaigns, led teams, launched platforms, supported nonprofits, stood on stages, sat on boards, and strategized with the best of them. On paper, it looked like I had it all figured out.
But a few years ago, I hit a wall.
I was overachieving. Overcommitted. Over it.
So I pressed pause. I walked away from the path I was “supposed” to follow and started listening to the part of me that whispered, there has to be more than this.
That season of reflection became a turning point.
I wrote In The Making as a way to make sense of my story—and in doing so, found a deeper mission: to help others reconnect with theirs.
From that journey came:
Michael Betz is a visionary leader and dynamic strategist. He is the President and Managing Partner of The Proper Group. With nearly two decades of experience in industries such as automotive, healthcare, SaaS, and media, Michael has built a reputation for driving transformative growth, fostering innovation, and delivering measurable outcomes. Known for his ability to connect big-picture vision with tactical execution, he has spearheaded initiatives that have redefined business models and propelled organizations to new heights.
Under Michael’s leadership, The Proper Group is expanding the boundaries of the fractional C-suite model, blending innovation, collaboration, and client-first strategies. His focus includes integrating AI-powered tools, growing the Collective’s network of top-tier talent, and developing proprietary frameworks that provide actionable insights and immediate ROI for clients. With an eye on the future, Michael is committed to growing The Proper Group’s presence in new markets and hosting thought leadership events that foster innovation and knowledge-sharing.
Beyond his professional achievements, Michael is deeply dedicated to community impact. Serving on ArtsWave and the Cincinnati Parks Foundation boards, he combines his expertise with his passion for giving back and championing initiatives that drive positive change. A proud advocate for blending business success with social responsibility, Michael embodies The Proper Group’s mission to create meaningful partnerships and transformative solutions for clients and their communities.
Want to collaborate? Interview me? Bring me to your event?
Or just share your story with someone who gets it?
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